The Next Generation Of Streaming Advertising Tailored For You
The emergence of connected TV and streaming media has unlocked opportunities for programmatic efficiency, meeting buyer demand for valuable inventory in this space.
We’ve refined our CTV and OTT technology to enhance viewing experiences while optimizing returns for both publishers and advertisers, prioritizing transparency and control.
Our platform facilitates a streamlined supply chain for streaming ads.
Integrated Platform: Our integrated platform offers efficient and flexible access to premium demand on a large scale, all while safeguarding your viewer experience.
Results-Driven Approach: Our team of CTV experts understands your requirements, and we’ve designed our solutions to empower you with control over your programmatic strategies.
Ad Podding Innovation: We continuously refine our technology to meet the evolving needs of streamers, enhancing support for advanced deals, ad podding, creative approvals, and more.
Core Capabilities
AI & Machine Learning
Ad Quality
Creativity
Competitive Segregation
Cross Screen Video
Negotiation
Flexible Deals
PMP – Private Market Place
Guranteed Programmatic
Discover Our Advanced Programmatic Advertising Solutions for CTV & OTT Publishers
SSP For CTV & OTT Publishers
Manage inventory access across our exclusive, high-quality demand using versatile deal types and packaging, all while maintaining control over your audiences and data.
Learn More
Empower
Streamline video ad purchases through unified technology to enhance access to your inventory efficiently and optimize your media spend.
Learn More
Integrate
Enhance your impressions with robust protection and data signals that deliver added value to buyers and increased revenue for you, all under the control of sell-side technology.
Learn More
OTT – Open Exchange
Unlock the full economic potential of programmatic CTV with unified bidding tailored for ad pod creation and optimization, specifically designed for AVOD
Learn More
Highlights of OTT Open-Exchange
Premium Television Experiences
OTT optimizes the journey from ad call to delivery, leveraging a server-side video stack to minimize latency, timeouts, and buffering, ensuring a seamless viewer experience.
Bidding – Brand Secured
Brand safe Auctions aim to provide Private marketplace, programmatic solutions with preferred and guaranteed deals with confidence to enhance brand safety for publishers and advertisers in appropriate and safe digital environments, thereby protecting their brand equity and maintaining consumer trust.
Enhanced Returns
OTT streamlines the waterfall, consolidating demand from exchanges, DSPs, ad servers, SSAI, and distinctive demand from Ordient’s supply path optimization agreements.
AD-POD Optimization
Bidding optimizes the performance of the entire ad pod, ensuring effective management of frequency capping, competitive exclusion, and improving viewer experience by eliminating back-to-back ad.
Maximize monetization across entire ad podS
OTT has been tailored to enhance monetization across clusters of ads within a show, offering improved control over ad pods to enforce frequency capping, competitive exclusion, and prevent consecutive ads.
Innovative Monetization Strategies for Video Advertising
The emergence of the digital video era presents significant opportunities for publishers but also introduces a fresh set of challenges. Video advertising demands novel monetization strategies for advertisers and publishers seeking to enhance or maximize their partnerships with SSPs.