Paid social
Paid social advertising displays ads across social media platforms, using targeted options to craft messages that engage specific audiences and boost effectiveness.
We specialize in executing structured, highly targeted paid social campaigns. Our advanced strategies ensure tangible results and measurable returns, optimizing campaign impact and contributing to your overall marketing success.
Our Paid Social Services
We work across all major social platforms, including Facebook, Instagram, Twitter, YouTube, Snapchat, and TikTok, crafting comprehensive and engaging campaigns tailored to each. Our services include:
Market insights & audits
We evaluate your existing marketing activities to understand past successes and leverage market insights to guide future strategies.
Social media advertising
We manage every aspect of the advertising process, from campaign development and budgeting to bid management, and creative ad design and production.
Digital strategy
By integrating content strategy with performance marketing—encompassing retargeting, segmentation, and cross-device and cross-channel conversion tactics—we ensure that each ad leverages the unique strengths of every social platform.
Channel maximisation
Our approach ensures that your ads are placed on the optimal platforms at the right times and reach the appropriate audience through a cross-placement and cross-device strategy
Data reporting & analysis
We provide detailed data reporting and campaign analysis through accessible dashboards, offering clear insights to inform decision-making for current and future paid social campaigns.
KPI & goal measurement
We track the success of each paid social campaign against your brand’s specific KPIs, including engagement, reach, traffic, leads, and conversions